TIME 4 U yacht

when it comes to branding a growing business,
cohesive design is how we do.

when we got the call that TIME 4 U was adding
a yacht to its stable of concierge-style beauty,
wellness + hospitality offerings in Naples, FL,
we couldn’t wait to get our hands on her sexy curves.
a 72-foot luxury charter for cruising the gulf in high style,
the vibe would be natty nautical-meets-gypsy glam.

[full disclosure:
we didn’t design the basework for this bateau.
the upholstery, finishes + lighting were good to go.]

our task was to level up the pretty and tie it all back
to the TIME 4 U brand via a highly edited + carefully
curated accessorizing plan. topside, we zhuzhed
the alfresco footprint and main cabin with
patterned pillows, black-and-white vessels,
pretty planters and ceramic dishware.
below deck, we came in hot with energy-aligning crystals,
selenite logs, linen bedding, plush pillows and more,
including a series of lucite display trays for showing off
TIME 4 U’s signature beauty products.

finding a balance between beautiful things +
durable materials was top of mind from start to finish,
but it doesn’t show. and now, this knockout yacht is primed
for spa treatments, sunset cruises and some serious R+R
[er, and the occasional dance party]